Smithers-Oasis UK has launched a Farewell sympathy guide to help florists create meaningful funeral tributes. Designed as both an artistic and practical resource, it showcases floral arrangements that honour loved ones with beauty and care. With growing demand for personalised and eco-friendly designs, this guide gives florists the tools to meet clients’ needs while elevating their craft.
Revolutionising Funeral Floristry with Elegance
Florists often struggle to present funeral tributes in a way that feels both professional and compassionate. The Farewell Guide solves this by offering 12 distinct design themes, including:
- Traditional and Natural Styles: Classic floral tributes with timeless appeal.
- Vibrant and Contemporary Arrangements: Modern, eye-catching options for unique memorials.
- Personalised Designs: Custom tributes shaped around special interests, from footballs to handbags.
Each design is professionally photographed in a neutral setting, allowing customers to visualise their chosen arrangements without distraction. With expert input from leading UK florists, Farewell provides inspiration for both front-of-house consultations and back-of-house floral crafting.
Farewell Sympathy Guide: Sustainable Options Available
With more people choosing sustainable options, Farewell includes a dedicated section on eco-friendly funeral flowers. Florists can now offer biodegradable and locally sourced tributes, ensuring minimal environmental impact while maintaining elegance.
This guide isn’t just about aesthetics—it also makes florists’ work easier. Available in both digital and printed formats, it includes:
- A Shop Copy: For client consultations.
- A Workroom Guide: To assist florists while creating arrangements.
- High-Resolution Images: For websites and promotional use.
The Farewell Guide is available now at oasisfloral.co.uk, with a portion of each sale supporting the British Florist Association (BFA).