Nestled in the scenic Surrey Hills, Claire Brown has created a flourishing flower farm called Plantpassion. She focuses on growing sustainable, seasonal blooms that are perfect for today’s cut flower market. As she and her team navigate the challenges of climate change, they’re making smart choices to keep the farm not only beautiful but also resilient.
Claire is shifting her focus to growing more perennials to cope with Surrey’s increasingly dry weather. One of her top picks is eryngiums, a tough plant known for its striking looks and ability to thrive in dry soil—perfect for the changing climate. She’s trying out different varieties, like ‘Blue Glitter’ and ‘White Glitter,’ along with Eryngium bourgatii.
She said, “I plan to grow more perennials next year. I have always grown quite a few, but with climate change and the dry conditions, I need plants that can establish deep roots and handle the dryness. That’s why I’m expanding my range of eryngiums. They’re popular garden plants and thrive in my dry soil. Plus, they’re fantastic for drying, and with dried flowers becoming more popular, I’m focusing on them even more.
These perennials, especially eryngiums, are also great for dried flower arrangements, which are becoming more popular. Claire notes that dried flowers have become a key part of her business, especially after the pandemic disrupted the fresh flower market. Strawflowers, with their vibrant colors like ‘Salmon Rose’ and ruby-red ‘Pomegranate,’ are another favorite in her dried flower collection, attracting customers even in winter.
Zinnias and Sweet Peas: Bringing Fresh Blooms to Plantpassion
Alongside perennials, Claire has expanded her range of annual flowers, including zinnias and sweet peas. Zinnias, in particular, has been a huge help to her farm. After losing nearly 1,000 dahlia plants during the winter of 2022–23, Claire turned to zinnias and found great success. Their bright, bold colors and easy growth made them an instant favorite.
Sweet peas also remain popular with customers. Claire took part in the Royal Horticultural Society’s trial of Grandiflora sweet peas and now grows varieties like ‘Valentine’ and ‘Chrissie,’ which are perfect for special occasions.
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