ANNOUNCEMENT: Please don’t kill our lavender!

In a heartfelt announcement, a local lavender farm Hitchin Lavender has issued a plea to visitors to avoid damaging their lavender bushes. The video highlights the distressing sight of hundreds of lavender plants, aged between 10 and 25 years, being destroyed by visitors attempting to sit on them. From the grower: “Lavenders take years to mature. […]
Paris 2024: A Floral Celebration of the Olympic Spirit

The Paris 2024 Olympics will mark a historic moment with gender-equal athlete participation, the debut of breakdancing, and Snoop Dogg as a torchbearer. As the Games approach, running from July 26 to August 11, floral arrangements by Just Chrys will honor the event, bringing vibrant botanical artistry to the Olympic celebration. About Just Chrys The […]
The Big Five by De Ruiter

More than five years ago, De Ruiter launched the concept The Big Five. Catchy, as it turns out, because both the growers and the trade have firmly embraced the idea of a complete assortment in one package. The idea of The Big Five has consisted from the beginning of five top varieties in the five […]
New variety “Illusia” wins New Plant Award

Schoneveld Breeding is proud to announce that their latest innovation, Illusia, has been awarded the prestigious New Plant Award for Flowering Houseplants at the HTA National Plant Show 2024. This accolade recognizes Illusia as one of the most innovative and exceptional plant varieties introduced to the market this year. 1 0
Dutch Fower Group Celebrates 25th Anniversary

On June 20, Dutch Flower Group (DFG) celebrated its 25th anniversary with a special event. To commemorate this milestone, a select group of over 400 growers, suppliers, customers, and partners gathered at the SugarFactory to reflect on the past and, more importantly, to look forward to the future of the floriculture industry. The program began […]