More than five years ago, De Ruiter launched the concept The Big Five. Catchy, as it turns out, because both the growers and the trade have firmly embraced the idea of a complete assortment in one package.
The idea of The Big Five has consisted from the beginning of five top varieties in the five big colours: red, pink, yellow, orange and white. Recently, a top five cluster roses have been added, so the series consists of 30 varieties. The series are composed of T-hybrids, medium and smaller varieties (the so-called ‘sweethearts’), a selection from all roses for every market segment.
Source: DeRuiter
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